What is Google Tag Manager?
If you’re reading this post, it’s likely that you’re interested in learning about Google Tag Manager (GTM). Maybe you’ve heard of it from a colleague or maybe through an online search. As a business owner, digital marketer, or someone responsible for the success of your company’s website, I can assure you that getting familiar with Google Tag Manager is worth your time. GTM is a free tool that helps your business understand how visitors use…